In the context of the partnership between Jochen Schweizer GmbH and Fulda Reifen, the online channel of the tire manufacturer Fulda was complemented by adventure products by Jochen Schweizer (multi-channel retail integration).
Munich/Berlin, February 2, 2007
A new Jochen Schweizer Plugin Shop for Germany will be in operation at www.fulda-reifen.de starting immediately. The technical basis is an e-commerce solution from the specialist Mobizcorp Europe. This multichannel e-commerce system enables the integration of a product line in various Internet shops (online channels) in a design adapted to the respective partner shop systems. The overall support for products and contents is managed centrally by Jochen Schweizer or Mobizcorp.
The solution was implemented by Mobizcorp Europe, a specialist for on-demand systems or highly flexible e-business solutions for mail order businesses.